Maxxis Tyres Conducts Dealers Meet in Agra

The company appointed over 1500 dealers across India

Maxxis India conducted its dealer meet in Agra.The meet was attended by around 30 existing and prospective dealer partners from Mathura, Firozabad, Mainpuri, Hathras, Aligrah, Etah and Kasganj who were briefed on Maxxis’s world-class tyre range designed for diverse Indian applications and made aware of the company’s growth trajectory in India so far and its future plans.

The dealers led by Mr. MethaKorcharoenkiat of MTTK Trading, the official distributor of Maxxis Tyres in North India and sub-distributor Mr. C.J. Thapar from Perfect Sales, were introduced to the latest products and solutions offered by Maxxis. They were also introduced to Maxxis Tyres industry-first 5-year unconditional warranty with 1styear free replacement, which was well appreciated by the dealers.

Commenting on the meet, Mr. Bing-Lin Wu, Marketing Head, Maxxis India, said, “UP being a key two-wheeler market, we anticipate huge demand for Maxxis tyres. With a robust network of over 1500 dealers across India, are becoming future ready to meet the growing demand. Agra being one of the epicentre for the UP market, we intend to strengthen our footprint even more by end of this year.”

To instil confidence in the product quality, the dealers were taken through the performance results of Maxxis tyres vis-à-vis other brands to demonstrate the superior tube and tyre quality of Maxxis. Additionally, the dealers were also presented the results of durability tests conducted on Maxxis’s in-house tracks to test tyres performance in different conditions.

Maxxis India has been conducting dealers’ meets across markets since last year and these meets have proved to be great platform for the company to have direct engagement with the dealers and understanding their needs and expectations. So far, Maxxis India has conducted over 20such meets across India.

Maxxis India inaugurated their first manufacturing facility in Sanand Gujarat in March 2018 and are targeting to capture a market share of at least 15% of India’s two-wheeler tyre market within 5 years. India market is touted to play a vital role in achieving Maxxis’s global vision to become one of the top 5 tyre manufacturers in the world by 2026. The company has plans to set up 5 more plants in India which will also cater to the 4-wheeler tyre market.

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